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SMU SOE Online Seminar (Oct 21, 2021, 4.00pm-5.30pm): Attraction Versus Persuasion

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TOPIC:  

ATTRACTION VERSUS PERSUASION

 

We consider a model of oligopolistic competition in a market with search frictions, in which competing firms with products of unknown quality advertise how much information a consumer's visit will glean. We characterize the unique symmetric equilibrium of this game, which, due to the countervailing incentives of attraction and persuasion, generates a payoff function for each firm that is linear in the firm's realized effective value. If the expected qual­ity of the products is sufficiently high (or competition is sufficiently fierce), this corresponds to full information-search frictions beget the first-best level of information provision. If not, this corresponds to information dispersion-firms randomize over signals. If the attraction in­centive is absent (due to hidden information or costless search), firms reveal less information and information dispersion does not arise.
 
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This seminar will be held virtually via Zoom. A confirmation email with the Zoom details will be sent to the registered email by 20 October 2021.
 

Pak Hung Au

The Hong Kong University of
Science and Technology
 
 
Information Economics
Contract Theory
Industrial Organization
Behavioral Economics
Experimental Economics
 
 

21 October 2021 (Thursday)

 
 

4.00pm - 5.30pm