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SMU SOE Hybrid Seminar (Apr 9, 2021, 2pm-3.30pm): Attention Utility Theory: “Soft” and ”Hard” Modeling and Evidence
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TOPIC:
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ATTENTION UTILITY THEORY: “SOFT” AND “HARD” MODELING AND EVIDENCE
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ABSTRACT
The human brain is by nature miserly and lazy – using up a mere 20 watts – in constantly seeking to minimize energy expenditure unconsciously. This yields a highly volatile and context-sensitive attentional process. As reflected in the two appended abstracts, this talk on the role of attention in decision making builds on both “soft” modeling based on revealed choice (first abstract) and “hard” modeling which seeks additionally biological accuracy (second abstract).
Click here to view the CV.
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This seminar will be conducted in a hybrid format. Please click on the register button for more information.
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PRESENTER
Chew Soo Hong
National University of Singapore
Southwestern University of Finance & Economics
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RESEARCH FIELDS
Decision Theory
Behavioral
Biological and Experimental Economics
Decision Genomics
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DATE:
9 April 2021 (Friday)
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TIME:
2pm - 3.30pm
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VENUE:
Meeting Room 5.1, Level 5
School of Economics
Singapore Management University
90 Stamford Road
Singapore 178903
(Subject to venue capacity limits)
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